From Dcheira to Montreal: A Souss Native Revives the “Boujloud” Tradition in Canada, Showcasing Deep Cultural Roots…
Reporting by Hicham Ezziate
In a remarkable cultural scene where the joy of Eid Al-Adha blended seamlessly with the richness of Moroccan heritage, the city of Montreal hosted a vibrant celebration that highlighted the enduring bond between Morocco’s diaspora and its ancestral traditions.
The event was organized by the association “Anir for Amazigh Moroccans in Canada,” in partnership with the “Waziz Association,” and brought together a large gathering of Moroccan expatriates alongside guests who traveled from the United States.
The evening unfolded as a lively artistic and cultural showcase, filled with music, nostalgia, and a shared sense of belonging that transcended borders.
Moroccan and Amazigh rhythms echoed through the venue, igniting an atmosphere of warmth and collective memory.
Attendees enthusiastically engaged with the performances, turning the occasion into more than just a celebration—it became a living bridge reconnecting them to home, identity, and heritage.
One of the most striking moments of the night came when Abdelatif Akyous, originally from Dcheira Jihadia in the Souss region of Morocco, appeared dressed in the traditional “Boujloud” costume—an iconic figure deeply rooted in the cultural rituals of Souss. His appearance drew admiration and excitement from the audience, marking what many described as a symbolic first: the introduction of the Boujloud tradition in such a form within Canada.
The performance carried a powerful message about cultural preservation and transmission. It reflected the determination of Moroccan expatriates—particularly those from Souss—to keep their ancestral customs alive, while also introducing them to younger generations born or raised abroad, as well as to wider multicultural communities.
Boujloud, one of the most emblematic post-Eid traditions in several Moroccan regions—especially Souss—is more than a festive figure. It represents a collective memory, a folkloric expression of identity, and a celebration of communal joy that continues to evolve while staying deeply rooted in history.
This successful cultural evening once again underscores the vital role played by the Moroccan diaspora in safeguarding national heritage. Through initiatives like this, they continue to promote the richness and diversity of Moroccan culture, ensuring that the ties between Morocco and its global community remain strong, vibrant, and unbroken—no matter the distance .
